The Big Boss Program is a high-impact, neuroscience-based workshop designed exclusively for women business owners in construction. This one-day experience empowers participants to increase their leadership capacity, strengthen decision-making skills, and confidently expand their businesses in a demanding industry.

Rooted in my Big Boss Method™, this workshop addresses the unique challenges women in construction face, providing practical tools, mindset strategies, and collaborative learning that drive long-term success.

I want to learn more

The Big Boss Program is a high-impact, neuroscience-based workshop designed exclusively for women business owners in construction. This one-day experience empowers participants to increase their leadership capacity, strengthen decision-making skills, and confidently expand their businesses in a demanding industry.

Rooted in my Big Boss Method™, this workshop addresses the unique challenges women in construction face, providing practical tools, mindset strategies, and collaborative learning that drive long-term success.

I want to learn more

Why It Matters for NYC

Women construction leaders are driving growth across the City, yet many face barriers of capacity, confidence, and support. The Big Boss Program helps bridge these gaps by:

  • Building leadership skills tailored to the realities of construction businesses.

  • Enhancing focus, time management, and resilience using neuroscience-based strategies.

  • Creating a collaborative network of women leaders to strengthen NYC’s construction ecosystem.

  • Supporting the City’s commitment to diverse, empowered, and sustainable business communities.

With The Big Boss Method™ – With The Big Boss Method™ – You'll Gain Clarity, Capacity & Confidence, so you can lead your construction business without the constant overwhelm.

Why It Matters for NYC

Women construction leaders are driving growth across the City, yet many face barriers of capacity, confidence, and support. The Big Boss Program helps bridge these gaps by:

  • Building leadership skills tailored to the realities of construction businesses.

  • Enhancing focus, time management, and resilience using neuroscience-based strategies.

  • Creating a collaborative network of women leaders to strengthen NYC’s construction ecosystem.

  • Supporting the City’s commitment to diverse, empowered, and sustainable business communities.

With The Big Boss Method™ – With The Big Boss Method™ – You'll Gain Clarity, Capacity & Confidence, so you can lead your construction business without the constant overwhelm.

2 years ago I Made a Decision.

I wasn’t going to waste another year scrolling, second-guessing, or piecing together random advice.

Like many Latina business owners—the fastest-growing group of entrepreneurs in the U.S.—I had opened my business with drive and vision. But here’s the truth: while we’re starting the most businesses, too many of us are staying small because we don’t have the right structures to grow.

I wanted a business that sold effortlessly—on autopilot. But somewhere along the way, I got sidetracked, and instead, I built one that kept me trading time for dollars.

The irony? I was helping others scale but had built a business that left me with no time to focus on my own the way it needed.

Sound familiar?

So I made a shift. I grew my income by 300%—not by working harder, not by posting more, but by restructuring my offers and messaging.

Because the truth is: more content isn’t the answer.
A sales system that works without you is.

Now, let’s build yours—the right way.

Now, let’s build yours—the right way.

What Participants Experience:

Through interactive workshops, mastermind-style collaboration, and practical exercises, participants will:

✔️ Learn neuroscience-backed strategies to increase focus, reduce overwhelm, and lead with clarity.
✔️ Identify capacity gaps and develop custom action plans for growth.
✔️ Engage in peer-to-peer masterminding to solve real business challenges.
✔️ Practice the CEO mindset shift needed to expand their business impact.
✔️ Leave equipped to pursue larger contracts, increase revenue, and strengthen their role as leaders in the construction industry.

Build my Offer Suite

Program Structure

  • Opening Session: The Big Boss Mindset — stepping into leadership with clarity and confidence.

  • Workshop Modules: Time mastery, capacity building, and leadership tools for construction leaders.

  • Breakout Mastermind: Small-group problem solving and collaboration.

  • Hot Seats: Real-time strategy sessions to address pressing challenges.

  • Action Planning: Creating clear next steps for growth beyond the workshop.

I'm Ready to Build a Solid Offer Suite

★★★★★

Over $10,000 in sales in 30 days. 

Within the first month of working with Joselyn I generated over $10,000 in sales. Her guidance was instrumental in helping me over come self doubt and give me the courage to put myself out there confidently. 

She also helped me get organized, ensuring I was ready when clients approached me. 

Her guidance was also invaluable as I developed my pricing structure, which has helped me avoid undercharging for my services. I can't thank her enough for the transformative impact she's had on my business!

-Julissa Dilone, Educator/ Consultant

Facilitation & Materials

  • Lead Facilitator: Joselyn Martinez, Certified Neuro Coach & Founder of The Modern Woman MastermindÂŽ.

  • Format: Interactive, high-energy training with breakout collaboration.

  • Included: Digital workbook, workshop materials, and follow-up resources.

  • Support: Additional facilitator provided for breakout guidance.

___________________________________________________________________________

You’ve built success by working hard, figuring things out, and doing more. But what if growth wasn’t about hustling harder—but allowing it to be easier?

💡 What if simplifying your business unlocked more sales, more freedom, more impact?

You’re a visionary. A leader. You didn’t come here to play small.
That’s why cookie-cutter strategies and outdated marketing won’t work for you.

💡 It’s time to step into the next level of success—the one where your business flows, clients come easily, and results don’t require burnout.

I'm Ready to Expand my Income

I’ve Helped Service Providers, Coaches & Educators…

✨ Package their expertise into clear, profitable offers that attract premium clients.
✨ Stop wasting time on content that doesn’t convert and start making strategic moves that drive sales.
✨ Gain the clarity and confidence to take action, scale their business, and see real results.

💡 The Big Boss Accelerator is designed to do the same for you.


It’s Time to Step Into Your Big Boss Energy.

Say goodbye to:

  • The endless tasks to-do list that keeps you stuck in overthinking instead of making sales.
  • Worrying about what coworkers, family, or friends might think of your success.
  • Playing small and hesitating to show up as the expert you already are.
  • Searching for the “secret” to success—when strategy and execution are what matter.
  • Chasing social media trends that don’t actually move the needle in your business.

💡 You don’t need to do more. You need to do what gets results.

Let’s build your Big Boss Business—together.

I'm ready to be The Big Boss
★★★★★

"I've worked with so many people, but never had the amazing experienced I've had with Joselyn. One of the things that impacted me about her is the dedication and passion she puts into her clients projects. She makes things happen and is available and open to answer any doubts we might have."
-Omayra 

With Coach, Speaker, and Business Mentor, Joselyn Martinez

I believe building your dream business doesn’t have to feel complicated or overwhelming. What if instead of endless strategies and guesswork, you had clarity, confidence, and a step-by-step plan that works?

That’s why I created the Big Boss™ Accelerator—so you could:
✨ Have more money coming in from your dream clients.
✨ Build a business you love that aligns with your passion and expertise.
✨ Use simple effective income-generating strategies.

I know the challenges of starting and scaling a business, but I also know the freedom that comes with doing it the right way. Let’s make 2025 the year you step fully into your Big Boss Energy

 

I'm Ready to Make Money

 “You can embody Big Boss energy too!”

★★★★★

I learned a lot about selling on social media. 
"I recently completed Joselyn's The Big Boss program, and it was fantastic. I learned a lot about selling on social media. Joselyn is great at getting to the point and really knows how to make social media work for sales. The program had many eye-opening moments that changed how I think about selling my services. She takes the time to understand your business and clients, helping you create posts that get results. Joselyn is amazing at what she does, and I highly recommend her!
-Lorianne

The only thing standing between you and your Big Boss moment is one decision...

What happens after I sign up?

01. You will receive an intake form. 

02. Calendar with all of the lives meetings and login information for the portal. 

03. Join the Telegram group for wins and reminders. 

One Payment

$2500

Get Access To: 

  • The Big Boss Method ™
  • Scroll Stropping Offers 
  • The Powerful Content & Messaging Framework™
  • 5 Live Group Workshop Session via Zoom 
  • Manychat Bonus
  • Complimentary 1 on 1 60 Min session with me to have my eyes on your business. 
1 Payment of $2500

Payment Plan

6 Payments for $467

Get Access to: 

  • The Big Boss Method ™
  • Scroll Stropping Offers 
  • The Powerful Content & Messaging Framework™
  • 5 Live Group Workshop Session via Zoom 
  • Many Chat Bonus
Payment Plan

                                          

Frequently Asked Questions

Still have questions?

Email us at [email protected]

  

★★★★★

I felt so stuck and confused before starting my coaching business.
I met Joselyn at a co-working event she hosted before, so I started following her on Instagram and contacted her to help start my business. I felt so stuck and confused before starting my coaching business. I had been in previous training but didn’t have one-on-one experience. Now, since working with Joselyn, I’ve gained more clarity and feel more confident about starting my business.
-Tanysha

By the end of the program, you'll be able to:

+
Know how to Create Offers that Sell 

+
Have More Dream Clients on your roster

+
Make more money 

I'm So Ready

This program is for you if...

  • You're starting with your program or offers and you'd like to know how to design and start marketing them.
  • You are shifting into a new business or feel like you are starting over. 
  • You're a service provider (coach, therapist, lawyer, educator, financial advisor, consultant). 
  • You prefer results over convention.
  • You're willing to process and do things differently.

This program is not for you if...

  • You don't have 2 hours a week to commit to your business.
  • You're not sure if you'd like to create offers (or learn how to sell them). 
  • You're not willing to do the work.
  • You are not proactive.

If not now, when? 

One Payment

$2500

Get Access To: 

  • The Big Boss Method ™
  • Scroll Stropping Offers 
  • The Powerful Content & Messaging Framework™
  • 5 Live Group Workshop Session via Zoom 
  • Manychat Bonus
  • Complimentary 1 on 1 60 Min session with me to have my eyes on your business. 
  • Telegram Channel 
1 Payment of $2500

Payment Plan

6 Payments for $496

Get Access to: 

  • The Big Boss Method ™
  • Scroll Stropping Offers 
  • The Powerful Content & Messaging Framework™
  • 5 Live Group Workshop Session via Zoom 
  • Manychat Bonus
  • Telegram Channel

 

Payment Plan

  

★★★★★

Kickstarting My Virtual Assistant Journey with Confidence

Taking The Big Boss Accelerator program was exactly what I needed to kickstart my journey as a Virtual Assistant. I felt stuck and unsure about how to move forward, but this program helped me find direction and gave me the confidence to see myself as an expert in my field. It pushed me out of my comfort zone and opened my eyes to new opportunities and services I never thought I could offer. What made the experience even more impactful was the group of incredible women I worked alongside. Being surrounded by like-minded, inspiring, and motivated women who just 'get it' was priceless. The energy, support, and encouragement from the group were beyond motivating. I’m so grateful for this transformative experience!

-Judy Caban,  Virtual Assistant, Email Specialist

 

Don’t let 2025 pass you by. Create the Offers you need to make sales on repeat!

Sign up today!
★★★★★

Working with her is the best investment I ever made. 

Joselyn is a great business coach who always has your back. She has guided me so much in my entrepreneurship journey, and she goes above and beyond for everyone she works with, such as when she helped me with creating low-ticket offers, walked me through strengthening my mindset, and creating a content strategy. Working with her is the best investment I ever made. You have nothing to lose and everything to gain.

-Geri
★★★★★
From Feeling Lost to Sparking My Business Idea

In addition to doing her MWM program, I also added 1 on 1 sessions. These sessions were what helped spark my current business idea and plan. I am grateful for the experience and lifelong knowledge I have gained from working with Joselyn. I highly recommend her program, and 1 on 1 sessions for anyone feeling lost in business, or everyday life.

-Ana

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