The Modern Woman Planner
Created for women like you — busy, brilliant, and ready to move with purpose.
This half-year planner & journal helps you design your days and document your growth — for the woman who’s ready to move with purpose.
Where it all began
It all started with a stack of simple monthly goal-setting sheets I created for my community, and they couldn’t get enough.
At the time, I was a busy New York City commuter, juggling entrepreneurial life, and everything in between. The last thing I wanted was to carry yet another heavy, oversized planner that took up space in my bag and in my mind. I needed something simple, portable, and purposeful, and so did the women around me.
Those sheets became the foundation for The Modern Woman Planner and The Modern Woman Mastermind Journal: tools that help you organize your thoughts, goals, and reflections without feeling overwhelmed or weighed down.
When I officially launched in 2020, I was in for a surprise. My carefully laid plans went out the window, but one thing became clear: my guiding quote would carry me through — Decide before you start that you will not quit, that you will never, ever give up.
Neuroscience shows that writing things down helps your brain calm the mental clutter, focus on what matters, and actually follow through. Keeping your goals visible and journaling your thoughts aren’t just feel-good habits, they rewire your brain for clarity, emotional regulation, and progress.
These products were born out of my own need for simplicity, and they’ve grown into a way for women everywhere to reclaim their focus and design their lives with intention, no matter how full their bags already are.
01. Stop Feeling Scattered
You’ve got goals… somewhere. To-dos… everywhere. But nothing in one place. This planner + journal helps you organize your thoughts, schedule, and vision so your brain can finally breathe — and focus.
02. Ditch the Overwhelm
Big, bulky planners with too many sections (that you never use) just add to the chaos. At 6x9, this is a portable, purposeful tool that keeps you organized without weighing you down — literally or mentally.
03. Keep Your Goals top of Mind
How many times have you written down your goals, only to lose track of them a week later? This planner was designed to keep your goals visible and front-and-center ,because neuroscience shows that seeing them often helps you actually follow through..
Order your Copy
The Modern Woman Planner
Small but mighty — and designed with your brain in mind.
This 6x9 half-year planner + journal was created by a certified neuro coach to help you keep track of everything without feeling scattered or overwhelmed.
It’s your portable space to organize your schedule, reflect on your goals, and stay focused on what truly matters — without the bulk of a traditional planner. Thoughtfully designed for busy women who want clarity, ease, and intention built into their days.
Available in Salmon Pink or New York Black
GRAB IT ON AMAZONThe Modern Woman Mastermind® Journal
You are the mastermind of your life and business — this is your tool to design it with clarity and intention.
A space for your thoughts — and your vision.
The journal is designed to hold more than just your daily notes. Yes, you’ll find open, flexible pages for reflections, ideas, and anything on your mind, but you’ll also find thoughtful prompts and sections to keep you connected to what really matters.
Inside, you’ll discover:
✨ A dedicated space to map out your goals, so they stay visible and actionable, not forgotten
✨ A vision board section, to capture what you’re working toward in a way your brain can see and connect with
✨ A gratitude section, to keep you grounded and motivated
✨ A bird’s-eye view of the year, so you can see the bigger picture as you move through the months
All of this is rooted in neuroscience: keeping your goals, gratitude, and vision front and center trains your brain to focus, make better decisions, and follow through with more ease.
This journal helps you clear your mind, set your intentions, and take aligned action, all in one beautiful place.
GRAB IT ON AMAZON
Imagine if…
Ideal End Result
…you finally felt clear, focused, and on top of your goals, without a million sticky notes and random lists scattered everywhere.
Ideal End Result
…you could open one beautiful, portable planner and see your schedule, goals, vision, and gratitude all in one place, and actually feel excited to use it.
Ideal End Result
...you started each day knowing exactly what matters, feeling grounded, and making progress toward the life & business you really want, like the mastermind you are.
Your next chapter, starts now...
“I order these planners every year.”
I order these planners every year. Not only are they the perfect size to carry in a purse, tote, or backpack, but they are formatted in such a practical way!
From the weekly priorities, to goal setting check-ins, to mini vision boards, and reflection pages, it truly has everything I need to set SMART goals and hold myself accountable. The sleek design are so aligned to my personal aesthetic. I get so many compliments when I pull the planner out during meetings and I love that compact design-I have enough heavy items to cart around! Definitely worth the purchase!
Julissa Dilone
Why This Planner Different
It was designed to work with your brain, helping you feel accomplished, focused, and in control without the overwhelm.
The Modern Woman Planner is a planner + mini journal in one, crafted to help you:
✨ Stay organized with your schedule and priorities in one place
✨ Track your goals and keep them visible — so you actually follow through
✨ Reflect as you go with quick, open mini-journal pages
✨ Feel that satisfying doses of dopamine as you check things off and see progress
At 6x9, it’s compact enough to carry anywhere yet powerful enough to help you stay consistent — designed by certified neuro coach, Joselyn Martinez who knows how the brain thrives on clarity, focus, and small wins.
This isn’t just a planner — it’s your daily tool for getting things done and feeling good while you do it.
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This planner is for you if...
👉🏻You’re tired of feeling scattered and want everything — goals, schedule, reflections — in one simple place.
👉🏻You prefer a lightweight, portable planner you can actually carry and use daily.
👉🏻You value clarity and want a neuroscience-informed way to keep your goals top of mind and make progress.
This journal is for you if...
👉🏻You want an open, flexible space to reflect, dream, and organize your thoughts — without rigid prompts.
👉🏻You love the idea of keeping your goals, gratitude, and vision visible in one beautiful place.
👉🏻You’re ready to use journaling as a tool for clarity, focus, and personal growth — backed by neuroscience.
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Email us at [email protected]
“Decide before you start that you will not quit, that you will never, ever give up”
Joselyn Martinez
Hi, I'm Joselyn
Hi, I’m Joselyn — a New Yorker, entrepreneur, and lifelong planner girl.
I created The Modern Woman Planner ® because I couldn’t find a planner that truly fit my life: something elegant, lightweight, and purposeful, with space not just for tasks but for reflection and intention. As a busy city commuter, I didn’t want to carry another bulky spiral-bound planner that snagged my sweaters and weighed down my bag.
Over the years, writing things down, my goals, my gratitude, my priorities, has been my secret weapon for creating the kind of life and business I actually want to wake up to. This planner is my way of sharing that with you.
It’s your space to breathe, plan boldly, and take aligned action toward what matters most to you.
You deserve to design your days in a way that feels good and works beautifully.
Welcome to The Modern Woman Planner® and the Modern Woman Mastermind ® Journal
Ready to see what’s possible when you have structure, accountability, and a supportive community behind you?
Your planner helps you map it out.
She Makes It Happen™ helps you follow through.
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